From the beginning of 2009, the new Eni logo. The new logo is a brand in movement. It keeps the strong elements that have always been a part of Eni, such as the six-legged dog, the yellow box and the outlined lettering, but includes also innovative elements. The six-legged dog comes out of the box, it moves and is projected towards a new corporate reality.
The typeface is featured in an original manner, cut off at the bottom and all lower case, to underline the closeness and the equal relationship that Eni wants to establish with its stakeholders. The logo thus, for the first time becomes interactive and can be broken down to better underline the corporate character: open, dynamic, integrated.
Glossary
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Last updated on 18/05/11